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Business Card Design
Nr. | Sadaļas nosaukums | Lpp. |
Introduction | 4 | |
1. | Definition of business card | 5 |
2. | Business card history | 5 |
3. | Business card creating | 6 |
3. 1. | Professional look | 6 |
3. 2. | Business card – mini portfolio | 6 |
3. 3. | Business card content | 7 |
3. 4. | Standard charasteristic mark for business card | 7 |
3. 4. 1. | Orientation | 7 |
3. 4. 2. | Name | 7 |
3. 4. 3. | Contact information | 7 |
3. 4. 4. | Mini-ad layout | 7 |
3. 5. | Business card standard dimension | 8 |
3. 6. | Size, shape and material choice | 8 |
3. 7. | Business card design | 8 |
3. 8. | Preparing document layout for printing | 9 |
3. 8. 1. | Trim marks | 9 |
3. 8. 2. | Trimmed page size | 9 |
3. 8. 3. | Bleed | 9 |
3. 8. 4. | Margin or Safety | 9 |
3. 9. | Printing option and possibilities | 10 |
3. 9. 1. | Spot color | 10 |
3. 9. 2. | Thermography | 10 |
3. 9. 3. | CMYK four-color printing | 10 |
3. 9. 4. | Offset-uv printing | 10 |
3. 9. 5. | Digital copies | 10 |
4. | Business card collecting | 11 |
5. | Conclusions | 12 |
6. | List of sources | 13 |
Whether person is a freelancer or own design firm, it is crucial to have business card. Business cards serve many purposes but their primary purpose is to tell what person do and give the recipient an information of contact.
The most obvious reason for having a graphic design business card is to be able to easily provide person’s contact information to potential clients and employers. Having business card insure that person is providing people with clear and accurate information.
Business card envolved from fusion of visiting card and traditional trade card.
Visiting cards also known as calling cards first appeared in China in the 15th century, and in Europe in the 17th century. The footmen of aristocrats and of royalty would deliver these first European visiting cards to the servants of their prospective hosts solemnly introducing the arrival of their owners. Visiting cards became an indispensable tool of etiquette, with sophisticated rules governing their use. The essential convention was that one person would not expect to see another person in their own home (unless invited or introduced) without first leaving their visiting card with the person at their home. Upon leaving the card, they would not expect to be admitted at first, but might receive a card at their own home in response. This would serve as a signal that a personal visit and meeting at home would not be unwelcome. On the other hand, if no card was forthcoming in return, or if a card were sent in an envelope, a personal visit was thereby discouraged. As an adoption from French and English etiquette, visiting cards became common amongst the aristocracy of Europe, and also in the United States.…
Referāts, kurā izklāstīta informācija par vizītkartes izcelsmi un vēsturi, vizītkartes uzbūves struktūrelementiem un standartnosacījumiem, vizītkartes dizaina izveides nosacījumiem, kā arī iekļauti dažāda dizaina un rakstura vizītkartes paraugi.
- Business Card Design
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