Marketing Case Analysis - Subway

By 2001 Subway, reaches 15,000 restaurants worldwide. Subway celebrates the opening of the 100th location in Puerto Rico, the 300th restaurant in Australia and the 1,000th international unit. The 50th restaurant opens in Venezuela and the United Kingdom. The first restaurant opens in France, Oman and Croatia. Subway is named "number one" franchise opportunity by Entrepreneur magazine, winner of the gold award for the sandwich category in the Restaurants and Institutions Choice in Chains Award and receives the Menu Masters Award for best menu/line extension from Nation's Restaurant News .…